Aggiornato il 25/10/2021
- Global leader safety solutions
- Senior Campaign Strategist
Il nostro cliente
Global Leader in Safety, Testing and Software Solutions, which set quality standards in Manufacturing, Trade, Information Technology and many other industries.
The CAMPAIGN STRATEGIST will handle planning and delivering campaigns to build brand awareness, generate leads and increase customer loyalty within Europe, while working cross-functionally to develop, manage, and optimize effective campaigns spanning multiple services.
Translates regional needs into marketing campaign strategies that align with global enterprise priorities and contribute to business growth.
Develops and manages marketing campaigns end-to-end, including marketing channel choice, budgeting, project management, and optimization.
Leads campaign kick-off and review meetings with internal marketing channel experts.
Maintains an understanding of the Company's marketing capabilities and their application and leads cross-functional alignment on company goals and target audience.
Promotes a consistent marketing approach by supporting campaigns with localization in alignment with global enterprise priorities.
Monitors campaign performance, incorporates A/B testing opportunities and adjusts marketing mix to achieve campaign goals and improve ROI.
Applies understanding of customer, product, and industry/market to campaign strategies.
Manages agencies and contractors when the necessary skills are not available in-house.
Coordinates web and social media strategy including website/account migration, content planning and content localization.
Leads strategy and planning for large scale regional brand awareness events.
Il candidato prescelto
We would love to hear from you if you think you match the following requirements:
At least 3 years' experience developing multichannel marketing campaigns.
Experience planning, building, and executing end-to-end campaigns.
Experience using analytics to assess campaign performance and deliver results.
Experience working within and effectively navigating a matrixed organization.
Fluent German and English communication skills needed.
Cosa comprende l'offerta
This is a great opportunity to grow in a 12.000 employees corporation, industry global leader.
The successful candidate will be offered a permanent contract and a competitive salary.